Webinar: Future Of Consumer Choice

Posted by arcadmin on December 10, 2018

Future Of Consumer Choice Dr. Jayson Lusk, Purdue University, walks through research and reviews of how consumers approach food and the questions they ask. This webinar was held November 27,...

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Webinar: Consumer Perspectives On Food Labels

Posted by arcadmin on November 06, 2018

Consumer Perspectives On Food Labels Mark Gale, CEO and Partner, Charleston|Orwig, shares data points and observations on consumer perceptions of food and their labels. This webinar was held October 18,...

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Webinar: Agricultural Scientific Communications, What PR People Need To Know

Posted by arcadmin on May 25, 2018

Agricultural Scientific Communications, What PR People Need To Know Dr. Alison Van Eenennaam, University of California, Davis, shares how scientific communications is an important part of public relations in agriculture....

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Webinar: The Development Of The Levesol Promise Campaign

Posted by arcadmin on April 19, 2018

The Development Of The Levesol Promise Campaign David Erickson and Glenn Karwoski, Karwoski & Courage, share how they plan for submitting campaigns to PR and marketing contests. They highlight the...

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Webinar: Growing Your Tribe

Posted by John Blue on March 05, 2018

Growing Your Tribe Vance Crowe, Director of Millennial Engagement at Monsanto, shares what tribes are about and how organizations can expand their tribal connections by identifying tribes and recruiting tribal...

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Webinar: Kari Miskit – Farm-to-Fork Capital Story

Posted by John Blue on February 05, 2018

Webinar: Farm-to-Fork Capital Story Kari Miskit with Visit Sacramento shares the Farm-to-Fork Capital Story, how Sacramento transformed visiting the city using agriculture, farming, and food. This webinar was held December...

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Webinar: Brand and Issues Management Through Online Listening

Posted by John Blue on January 06, 2018

Webinar: Brand and Issues Management Through Online Listening This webinar with Michelle Viar, FLM+, outlines approaches to using digital channels to listen to and understand customer conversations. This information can...

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Webinar: Developing Consumer Messaging – The Cultivate California Program

Posted by John Blue on November 27, 2017

Webinar: Developing Consumer Messaging – The Cultivate California Program Mike Wade, California Farm Water Coalition, shares how the Farm Water Coalition built its messaging to connect with urban consumers, the...

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Webinar: Social Media 101, Things Have Changed Since School Let Out

Posted by Kristy on October 31, 2017

Webinar: Social Media 101, Things Have Changed Since School Let Out John Blue, Truffle Media Networks, provides strategic info for digital planning, information on monitoring & measuring the social spaces...

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Webinar: Media Relations Is Alive And Well!

Posted by John Blue on September 30, 2017

Webinar: Media Relations Is Alive And Well! The webinar with American Farm Bureau Federation’s Will Rodger traced how the AFBF cultivated relationships, shaped messages, and targeted stories to reporters and...

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