2021 ARC Annual Meeting

October 26-28, 2021
Richmond, Virginia.

Register Now!

Reserve your room now!

This rate is held through October 3, 2021.
Click here.


To help you make travel arrangements, here’s the tentative program:

October 26

3:00 p.m.         Board of Directors Meeting
5:30 p.m.         Reception Hosted by Padilla in its Richmond office

October 27
8:00 a.m.
          Breakfastsponsored by National Association of Farm Broadcasters (NAFB)
9:00 a.m.          Welcome and Introductions
9:15 a.m.            Editor Panel: Sara Wyant, Agri-Pulse, Jessica Johnson, Newswise and Greg Horstmeier, DTN/The Progressive Farmer. Moderated by Lynn Henderson, Agri Marketing Magazine
10:30 a.m.         Break
10:45 a.m.         Grammartopia – Kris Spisak
Noon                    Agricultural Public Relations Hall of Fame Lunch
1:30 p.m.            Panel Discussion: “Beneficial Swamp Dwellers: Fighting the Good Public Relations Fight for Agriculture and Food in Washington, D.C.”

Moderator:         Steve Mercer, Vice President of Communications, U.S. Wheat Associates

Participants:       Alan Bjerga, Senior Vice President, Communications, National Milk Producers Federation; Christine Cochran, Executive Director, Grain Foods Foundation; Bethany Shively, Vice President, Strategic Communications, American Seed Trade Association

3:00 p.m.            Break
3:30 p.m.            Bringing More Diversity into Our Own Profession and How Clients are Navigating DE&I Comms – Jeff Wilson & Julie McCracken, Padilla
4:45 p.m.            ARC Business Meeting and Champagne Toast to the Hall of Fame – sponsored by the Almond Board of California
6:00 p.m.           Reception
6:30 p.m.           Golden ARC Awards Banquet
7:15 p.m.            Golden ARC Awards Ceremony


October 28

7:30 a.m.-5:00 p.m. – Tours

Begin the day at the Virginia Institute of Marine Science learning about aquaculture in Virginia. Enjoy a tavern lunch in Colonial Williamsburg before touring stables, visiting rare breeds and seeing the farming and gardening areas of Colonial Williamsburg. End the day in a wine tasting room or exploring shops. Bus transportation provided for the day of touring.


Click here to register.


If you have any questions, please contact:
Sandra O’Rourke