2018 Summer ARCLight

Posted by Kristy on July 29, 2018

  ARC President’s Message By Rebecca Colnar, ARC President   I’m sure I speak for all of the ARC members who rated our ARC Annual Conference in June in Kentucky...

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Will Your Brand Survive the Facebook Apocalypse?

Posted by Kristy on May 22, 2018

The cheapest and easiest way to reach your audience online is through social media. But algorithms are changing and post reach is deteriorating. Is the end of social publishing nigh?...

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Janice Person to Speak at ARC 2018

Posted by Kristy on May 21, 2018

“Getting Uncomfortable with Monsanto — A Look Behind the Curtain” Engaging Directly with Consumers on Behalf of Agriculture and Technology Janice Person, online engagement director on Monsanto Company’s corporate engagement...

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2016 Fall ARCLight Newsletter

Posted by Kristy on September 13, 2016

Snap Back to Reality – By Daren Williams, ARC Board President The summer Olympics are over. Kids are headed back to school. The pennant race is heating up (Go Royals!). Summer...

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Posted by Kristy on December 22, 2015

Beware of Observational Studies and Sensational Headlines (No, bacon is NOT as bad for you as smoking!)  By Daren Williams, ARC Board President I woke up earlier this month and...

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ARCLight – Fall 2015

Posted by Kristy on September 24, 2015

The Death of Sound Science and Common Sense By Daren Williams, ARC Board President Senior Executive Director, Communications National Cattlemen’s Beef Association “How Safe is Your Ground Beef?” screamed the...

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2015 ARC Silent Auction

Posted by Kristy on May 13, 2015

2015 ARC Silent Auction at AMS Download your Donation Form (PDF) or (PDF Form) today. The 2015 Ag Media Summit takes place in Scottsdale, Arizona and we look forward to...

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