Webinar: Kari Miskit – Farm-to-Fork Capital Story

Posted by John Blue on February 05, 2018

Webinar: Farm-to-Fork Capital Story Kari Miskit with Visit Sacramento shares the Farm-to-Fork Capital Story, how Sacramento transformed visiting the city using agriculture, farming, and food. This webinar was held December...

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Webinar: Brand and Issues Management Through Online Listening

Posted by John Blue on January 06, 2018

Webinar: Brand and Issues Management Through Online Listening This webinar with Michelle Viar, FLM+, outlines approaches to using digital channels to listen to and understand customer conversations. This information can...

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2017 Fall ARCLight Newsletter

Posted by Kristy on December 06, 2017

Marketing Communications Strategies, Webinars and Angel Envy By Rebecca Colnar, ARC Board Chair I recently visited the Bluegrass State, and more specifically, Louisville, site of our upcoming 2018 ARC Annual...

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Webinar: Developing Consumer Messaging – The Cultivate California Program

Posted by John Blue on November 27, 2017

Webinar: Developing Consumer Messaging – The Cultivate California Program Mike Wade, California Farm Water Coalition, shares how the Farm Water Coalition built its messaging to connect with urban consumers, the...

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Webinar: Social Media 101, Things Have Changed Since School Let Out

Posted by Kristy on October 31, 2017

Webinar: Social Media 101, Things Have Changed Since School Let Out John Blue, Truffle Media Networks, provides strategic info for digital planning, information on monitoring & measuring the social spaces...

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Webinar: Media Relations Is Alive And Well!

Posted by John Blue on September 30, 2017

Webinar: Media Relations Is Alive And Well! The webinar with American Farm Bureau Federation’s Will Rodger traced how the AFBF cultivated relationships, shaped messages, and targeted stories to reporters and...

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2017 Summer ARCLight Newsletter

Posted by Kristy on August 22, 2017

Keeping the Organization Growing By Rebecca Colnar, ARC Board Chair Hello. I am honored to serve as the next Agricultural Relations Council (ARC) president, following Daren Williams’ (NCBA) excellent work...

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John Armato – Being A Creative Strategist And The Future Of PR

Posted by John Blue on August 11, 2017

On Being A Creative Strategist John Armato, Creative Strategist, Fleishman-Hillard, shares what is needed to bridge the gap between creativity and strategy. Some of John’s key points is helping teams...

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2017 Golden ARC Winners Announced

Posted by Kristy on June 28, 2017

June 23, 2017 – Sacramento, CA. – Winners of the Agricultural Relations Council (ARC) 2017 Golden ARC Awards Contest were announced June 22 at the organization’s annual professional development meeting...

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ARC Annual Meeting – Setting the Gold Standard in Ag PR

Posted by Kristy on May 24, 2017

MEETING REGISTRATION LINK  To register with a check, print and mail the PDF. Embassy Suites Sacramento Riverfront Promenade 100 Capitol Mall, Sacramento, CA  95814 To make your hotel reservations: Click on...

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