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2018 Summer ARCLight

Posted by Amy McDonald on July 29, 2018 in Annual Meeting&Member-benefit&Newsletter&Updates

  ARC President’s Message By Rebecca Colnar, ARC President   I’m sure I speak for all of the ARC members who rated our ARC Annual Conference in June in Kentucky...

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Breaking Through In A Post-Truth World

Posted by Amy McDonald on May 24, 2018 in Annual Meeting&Member-benefit

Who does the consumer trust? In an era of fake news and increasing consumer skepticism, how do we build consumer trust in food and our production system? During this session...

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Will Your Brand Survive the Facebook Apocalypse?

Posted by Amy McDonald on May 22, 2018 in Annual Meeting&Home&Member-benefit

The cheapest and easiest way to reach your audience online is through social media. But algorithms are changing and post reach is deteriorating. Is the end of social publishing nigh?...

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Janice Person to Speak at ARC 2018

Posted by Amy McDonald on May 21, 2018 in Annual Meeting&Home&Member-benefit

“Getting Uncomfortable with Monsanto — A Look Behind the Curtain” Engaging Directly with Consumers on Behalf of Agriculture and Technology Janice Person, online engagement director on Monsanto Company’s corporate engagement...

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2018 Spring ARCLight Newsletter

Posted by Amy McDonald on April 03, 2018 in Home&Newsletter&Updates

President’s Message Out of winter, into spring and galloping towards the ARC Conference in Kentucky By Rebecca Colnar, ARC Board Chair I hope everyone has survived this winter. It seems...

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