Fostering Professional Development for Agriculture Public Relations Professionals
ARC is one of nine national organizations that can offer accreditation to members. Accreditation is a recognized level of excellence within the public relations profession and signifies a demonstrated knowledge, skill and ability in the practice of public relations. An online study guide is available at the Universal Accreditation Board (UAB), for anyone wishing to investigate accreditation. People interested should allow for six months of study, followed by a readiness review and then a written exam.
Detailed information about the Accreditation in Public Relations (APR) exam and application form to become a candidate for accreditation may be obtained from the Universal Accreditation Board web site at www.praccreditation.org.
The Agricultural Relations Council is the only association dedicated to serving the unique needs of public relations professionals working in agriculture, food, fiber and other related industries. ARC is a conduit for problem-solving, idea-sharing and collaboration among members, who share a passion for excellence in public relations.
Have a question, comment or suggestion? Send us a note or contact one of the ARC Board of Directors.
Are you pressed for time working on your public relations projects? Do you want to work a bit more effectively? Are you looking for some way to make the process easier? No one ever said public relations was easy. But there are some tools to help out. Below are several resources and services that can help save time, increase productivity, or keep you sane during a crisis.
One of the hard parts about public relations is…Continue
Posted by John Blue on September 12, 2013 at 10:00am
Can you be great at public relations (PR)? Absolutely. But it takes practice and experience. To be really great at PR means gaining experience on hard hitting issues. Along the way you may make your way through the launch of a new product, save the reputation of someone, or run point on a media attack on your organization.
But before those experiences come you way, you need some training and insight. So how can you get better at…Continue
Posted by John Blue on June 14, 2013 at 11:30am
ARC's annual conference is just around the corner and I am hopeful that many of you are planning to attend this highlight event. This year's meeting is in Oklahoma City at the historic Colcord Hotel.
Follow this link: www.agrelationscouncil.org/events/arc-meeting
There may be a few changes in the agenda, but here it is, as of today:
2013 ARC Meeting…Continue
Posted by Mace Thornton on February 25, 2013 at 9:09am
This is the busy time of year for a lot of us. Just because you have not heard much out of ARC this fall doesn't mean we aren't still searching for ways to improve our organization. I know a lot of work is currently taking place to distribute the new edition of our ARCLight Newsletter. It also sounds like we have a lot more new members who have recently signed up. As a reminder, before the year gets away from you, try to fill out and return your membership renewal. Together, we will make ARC…Continue
Posted by Mace Thornton on December 10, 2012 at 1:04pm
Summer Internship Opportunity
Click here for more details
ARC welcomes the following new members:
Erin Anthony, American Farm Bureau Federation
Dan Danford, Case IH
Melissa Dohmen, Swanson Russell
Tracy Grodine, American Farm Bureau Federation
Carah Hart, Osborn Barr
Jill Heggen, Swanson Russell
Lindsay Keller, Osborn Barr
Kari Lidgett, Swanson Russell
Shannon Linderoth, Charleston Orwig
Meg Miller, Produce Marketing Association
Rachel Robinson, Osborn Barr
Judy Rupnow, Morgan & Myers
Katharina Streng R.D., Network for a Healthy California
Melanie Wilt APR, Wilt Public Relations
Kellie Wostrel APR, Swanson Russell
Mary Emma Young, CropLife America
New ARC Members (6-13-13)
G.B. Crawford, Florida Farm Bureau
John Montandon, DairyBusiness Communications
ARC Annual Meeting Registration Info
Click Here to download the Word file (.doc)
For Hotel Reservations: The ARC room rate is $149.00 and must be booked by February 28, 2013.
Please call the hotel direct at 405-601-4300 and refer to the Group Code: "2272" or "Agricultural Relations Council".
Or, to register online Click Here.
ARC Annual Meeting Agenda
Click here -> ARC.Meeting.Agenda.doc
ARC elects board members; shows excellent growth in membership, programs
By Den Gardner
The 2012 ARC annual meeting is history and the organization continues to make great strides from its rebirth three years ago. Highlights include:
Through the efforts of the ARC board of directors, and leadership of president Mace Thornton – and Deron Johnson before him – ARC is poised to provide the leadership to the industry to ag public relations professionals.
ARC Announces Inductees to New Agricultural Public Relations Hall of Fame
Don Lerch, Lyle Orwig recognized to inaugural group of ag public relations leaders in program sponsored by The Agricultural Relations Council (ARC) and Agri Marketing magazine
FEB. 20, 2012 – NEW PRAGUE, MN – Don Lerch, founding member of the Agricultural Relations Council, and Lyle Orwig, with four decades of dedication to ag communications, have been named the initial inductees of the Agricultural Public Relations Hall of Fame. The program is sponsored by the Agricultural Relations Council (ARC) and AgriMarketingmagazine.
The two will be honored at the ARC Annual Meeting, scheduled for March 22-23 in Charleston, SC. The induction ceremony will be Friday evening, March 23. The board of directors of the Agricultural Relations Council (ARC) approved creation of the first agricultural hall of fame for public relations to recognize individuals for lifetime achievement this past year.
Click here for the full news release.
ARC Announces Formation of
Agricultural Public Relations Hall of Fame
Read More Here -> 11March18.HOF.News.Release.doc
Photos from 2012 ARC Meeting
in Charleston, SC is here
2012 Golden ARC Award Winners
List is Here